Saturday, May 17, 2008 


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WSTW, "Delaware's Choice for Hit Music", is frequently the #1 radio station in Wilmington, and it needs a website as big as its sound. It's not just a matter of putting pictures of the air-staff online - Delmarva Broadcasting takes its internet presence seriously. This site requires dynamic database-driven content, interactive games and contests, and regular contact from an opt-in mailing list called "The WSTW Listener Club", plus much more. Click here to visit WSTW.com.




Finding online news headlines and stories is simple. Finding online news centered on northern Delaware was considerably more difficult... until we created WDEL.com. WDEL is Delaware's #1 News/Talk station, and Delmarva Broadcasting wanted that branding carried over to the internet. The site features news headlines and stories, a detailed Community Calendar, archived audio features, and an opt-in mailing list that delivers the top news stories to subscribers' email addresses daily. Click here to visit WDEL.com.




Eagle 97.7 is located in Milford, DE. It's about an hour's drive south of the office from which I create websites for Delmarva Broadcasting Company. The challenge - build a website that looks professional, but is still easy to update for a staff that isn't terribly familiar with HTML. The result - Eagle977.com, with a snazzy design, but an Admin interface that just requires the user to fill out some forms. Those forms do the work of updating the site for the staff. Click here to visit Eagle977.com.




Delmarva Broadcasting Company's largest cluster is in Salisbury, MD, home to four stations including Cat Country. Again, the site had to be fairly easy to update, but not too simplistic, as their manager enjoys fiddling with HTML. Includes another Listener Club, plus contests built to cater to the very loyal country and NASCAR audience. Click here to visit CatCountryRadio.com. While you're at it, check out some of the other websites for this cluster, including 1320 AM WICO (News/Talk) and Max 92.5 FM ("Rock Without the Hard Edge").




Not every website created for Delmarva Broadcasting Co. is for a radio station. We have a couple of other projects as well. One is called RummageWorld.com. It's newspaper classifieds online, but better. More space, the opportunity to add pictures of your item, and all for considerably less than a newspaper ad. The site is fairly self-sufficient, requiring very little intervention on our part once it was set up. That was the idea. Click here to visit RummageWorld.com.




Another of Delmarva Broadcasting Company's non-radio projects. Why should newspapers have all the fun of help-wanted ads? Put them on the internet and make them better. This site allows employers to announce their openings, and job-seekers to post their resumes. Again, it had to be fairly self-sufficient - powerful enough to connect employers and job-seekers, but simple enough for novice computer users. Click here to visit DelmarvaJobs.com.


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